YEAH, WE did THAT!

Ready to Increase your Response Rate?:  Global customer with up to Four-Way Match Mailing

Opportunity
Our client is a leading global information, data and measurement firm, which operates in over 100 countries and employs approximately 44,000 people worldwide. The company relies on real consumers to provide data about what audiences watch, listen to and buy.
ColorArt Solution
The media research company sent out user incentive packages – a letter with a dollar bill inserted into the package, to be metered and mailed. They were doing this by hand and engaged ColorArt to automate the process by machine inserting the money into the packages. The program’s requirements included: Money Incentive: The mailings began with one dollar bills inserted and have since evolved to various denominations that are either inserted or tipped onto the letters.
Security Measures
A number of security measures were implemented to accommodate delivery as well as the management of live money on the production floor. The program work is performed in a secure location, and our Automated Production Tracking software ensures accuracy and chain of custody throughout the manufacturing process, end-to-end auditing and real-time visibility to work in process.
Match Mailings
All packages require match mailing – ranging from a two-way up to a four-way match. ColorArt implemented strict quality control measures to ensure the accuracy of the matches. Reporting: The client requires postage/incentive monthly reports and specialized inventory reports.
Results
The success of the program led to the addition of other programs. Once again, it included work that the client was doing in-house, but the program was growing and the client could no longer handle daily drops and the volume of handwork. Upon the success of that program, ColorArt was awarded another new program from this customer.
When ColorArt first started managing the programs, the packages were mailing to 19 markets. Currently, we are mailing to 40 markets with the goal of expanding to a total of 60 markets soon. The company mails out two cross over releases per year – spring and fall. ColorArt mails every day of the week across the entire year for this contract.
To ensure there are no unexpected interruptions in the programs, ColorArt provides plant redundancy for the work. Multiple ColorArt facilities support the programs as the work scales in size. ColorArt provides a unique service that other supplies cannot provide – i.e. money inserting/tipping – and has received feedback from our customer that we understand their business better than they do.

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ColorArt Locations
New York
Express Printers
One Saxwood Street
Deer Park, NY 11729
Orders@ExpressPrinters.com
www.ExpressPrinters.com
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Indiana
ColorArt Peru
(Formerly Modern Graphics)
179 North Miami Street
Peru, IN 46970
Sales@ColorArt.com
www.ColorArt.com/Indiana
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OHIO
Logos@Work
937 S. Patterson Blvd.
Dayton, Ohio 45402
Sales@ModernGraphics.com
www.LogosAtWork.com
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Indiana
ColorArt Lafayette (formerly Lafayette Printing)
1400 Teal Rd Ste 1B
Lafayette, IN 47905
Sales@ColorArt.com
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Tennessee
ColorArt Tennessee
(Formerly Golden Circle Graphics)
2252 DR. F.E. Wright Drive,
Jackson, TN 38305
Sales@ColorArt.com
www.ColorArt.com/Tennessee
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FLORIDA
DAS Group
150 S. Pine Island Rd., Suite 300
Plantation, FL 33324
Sales@Das-Group.com
www.DAS-Group.com
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Arkansas
ColorArt Joneboro (Formerly Master Printing Group)
5115 East Highland Drive
Jonesboro, AR 72401
Sales@ColorArt.com
Directions
Missouri
Elemoose
2503 N Neergard Ave,
Springfield, MO 65803
Info@Elemoose.com
www.Elemoose.com
Directions
Missouri
ColorArt Headquarters
101 Workman Court
Eureka, MO 63025
Sales@ColorArt.com
www.ColorArt.com
Directions
ILLINOIS
ColorArt Springfield (formerly Frye-Williamson Press)
901 North MacArthur Blvd.
Springfield, IL 62702
Sales@ColorArt.com
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ILLINOIS
ColorArt Chicago (formerly Plerus)
1175 Davis Road
Elgin, Illinois 60123
Sales@CreeksidePrinting.com
www.CreeksidePrinting.com
Directions
Louisiana
Capital Signs & Awnings
902 N.W. Main Street
Bunkie, LA 71322
Sales@CCESigns.com
www.CapitalSignCo.com
Directions
Louisiana
ColorArt Promotions
1224 Creswell Lane
Opelousas, LA 70570
Promo@ColorArt.Com
www.ColorArtPromo.com
Directions
TEXAS
ColorArt San Antonio
5101 S. Zarzamora
San Antonio, TX 78211
Sales@ColorArt.com
www.ColorArt.com
Directions
Texas
ColorArt San Amarillo
109 S. Fillmore
Amarillo, TX 79105
Sales@ColorArt.com
www.ColorArt.com
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Texas
ColorArt Fort Worth
(Formerly Cockrell Enovation)
1001 Northeast Loop 820
Fort Worth, TX 76131
Sales@ColorArt.com
www.ColorArt.com
Directions
Nevada
Las Vegas Color Graphics
4265 W. Sunset Road
Las Vegas, NV 89118
Sales@ColorArt.com
www.ColorArt.com
Directions
New Mexico
Desert Paper & Envelope
2700 Girard Blvd. NE
Albuquerque, NM 87107
Info@DesertPaper.com
www.DesertPaper.com
Directions
New Mexico
Topform Medical
2700 Girard Blvd NE
Albuquerque, NM 87107
Sales@TopformData.com
www.TopformMedical.com
Directions
New Mexico
Envelopes Direct
2700 Girard Blvd NE
Albuquerque, NM 87107
Sales@envelopesdirect.com
www.envelopesdirect.com
Directions
California
ColorArt Digital Agency
1382 Valencia Avenue
Suite B, Tustin, CA 92780
DigitalAgency@ColorArt.com
www.ColorArtDigital.com
Directions
India
ColorArt India
Business Leader
201/202 Lakhani Centrium,
Plot 27, Sector 15, CBD Belapur
Navi Mumbai 400614
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