YEAH, WE did THAT!

Building the Company Brand through Smooth Operation and Scalable Technology

Opportunity
A leading software company based in Menlo Park, California, an established business, spun-off quickly from its parent entity, and had to rebrand itself within a short timeframe. It had few printed materials to work with, its digital assets were “all over the place”—and it was seriously challenged in setting up multiple new production processes in parallel against a strict timeline.
ColorArt Solution
The ColorArt team could see that the company needed a robust and extensible system, and proposed a solution using ColorArt’s Kadena™ technology platform. Utilizing Kadena, the company’s designers are able to store and manage their logos, images, and other digital assets all from a central location. They can assign appropriate permissions to outside vendors, and easily replace used assets with newer versions, virtually eliminating the risk of printing an outmoded piece. The ColorArt team standardized the firm’s storage structure and protocols, so that searching through files for specific assets is a now breeze.
ColorArt also implemented K-Proof virtual proofing allowing for the various members of the distributed production team to collaborate during the proofing process. In this case, the firm’s designers communicate with pre-press personnel directly from Kadena—reviewing proofs, marking them up, replacing assets, and approving collateral items as “ready to print.” The process not only replaced error-prone emails, but eliminated mis-communication, and prevented legacy artwork from being published inadvertently.
Results
The company now prints more than five million dollars worth of materials ever year—and continues to run its projects through Kadena. This customer looks to ColorArt when a new project requires a solution. It looks to ColorArt as a partner—ensuring a smooth operation now and a scalable solution for future success.

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New York
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Indiana
ColorArt Peru
(Formerly Modern Graphics)
179 North Miami Street
Peru, IN 46970
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Logos@Work
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Dayton, Ohio 45402
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1400 Teal Rd Ste 1B
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FLORIDA
DAS Group
150 S. Pine Island Rd., Suite 300
Plantation, FL 33324
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Arkansas
ColorArt Joneboro (Formerly Master Printing Group)
5115 East Highland Drive
Jonesboro, AR 72401
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Missouri
Elemoose
2503 N Neergard Ave,
Springfield, MO 65803
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Missouri
ColorArt Headquarters
101 Workman Court
Eureka, MO 63025
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ILLINOIS
ColorArt Springfield (formerly Frye-Williamson Press)
901 North MacArthur Blvd.
Springfield, IL 62702
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ILLINOIS
ColorArt Chicago (formerly Plerus)
1175 Davis Road
Elgin, Illinois 60123
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Louisiana
Capital Signs & Awnings
902 N.W. Main Street
Bunkie, LA 71322
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Louisiana
ColorArt Promotions
1224 Creswell Lane
Opelousas, LA 70570
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TEXAS
ColorArt San Antonio
5101 S. Zarzamora
San Antonio, TX 78211
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Texas
ColorArt San Amarillo
109 S. Fillmore
Amarillo, TX 79105
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Texas
ColorArt Fort Worth
(Formerly Cockrell Enovation)
1001 Northeast Loop 820
Fort Worth, TX 76131
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Nevada
Las Vegas Color Graphics
4265 W. Sunset Road
Las Vegas, NV 89118
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New Mexico
Desert Paper & Envelope
2700 Girard Blvd. NE
Albuquerque, NM 87107
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New Mexico
Topform Medical
2700 Girard Blvd NE
Albuquerque, NM 87107
Sales@TopformData.com
www.TopformMedical.com
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New Mexico
Envelopes Direct
2700 Girard Blvd NE
Albuquerque, NM 87107
Sales@envelopesdirect.com
www.envelopesdirect.com
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Iowa
ColorArt Des Moines (formerly American Spirit Graphics Des Moines)
2525 Delaware Ave
Des Moines, IA 50317
Sales@colorart.com
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India
ColorArt India
Business Leader
201/202 Lakhani Centrium,
Plot 27, Sector 15, CBD Belapur
Navi Mumbai 400614
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